Pre-rolls continue to surge in popularity as cannabis legalization expands across the United States (and globally).
According to MJBizDaily, pre-roll sales rose nearly 50% in 2020 despite the pandemic.
Cannabis pre-rolls are the second-fastest-growing product category for two primary reasons:
First, they appeal to consumers interested in getting more bang for their buck. Second, they’re convenient and familiar.
Still, most cannabis brands and dispensaries overlook critical details of pre-roll construction – including invaluable opportunities for brand and product differentiation.
You’re missing a significant opportunity if you’re offering run-of-the-mill pre-rolls to customers.
And we want to help.
Download our guide, The Anatomy of a High-Quality Pre-Roll, and learn how you can turn every single component of a cannabis pre-roll into an unparalleled brand differentiation and customer loyalty-inspiring opportunity.